Wilma’s Bakery has been serving up smiles and sweet treats since 2016. Known for their beautifully crafted cupcakes, cookies, and event cakes, this local Essex business, whom we’re proud to have as neighbours, has developed a strong reputation for creating visually stunning and delicious bakes. As Wilma’s Bakery has grown, so has their need for creative packaging solutions, leading them to a partnership with Solopress, particularly with our new Stickers on Rolls.
The trailer before the main event…
Wilma’s Bakery began its journey in a small trailer, affectionately named “Cakey McCakeface.” Founders Will and Gemma travelled around the UK, attending food and music festivals to share their freshly baked treats with the masses. As demand grew, so did the business. Today, Wilma’s boasts two high street outlets and a dedicated kitchen in Southend.
The team’s passion for creating eye-catching cakes and bakes has always been matched by their attention to detail in packaging. It’s this dedication to presentation that has helped Wilma’s stand out, and it’s also where Solopress has been able to play a part.
Sticky business: introducing Stickers on Rolls
As part of their continued growth, Wilma’s Bakery sought a more efficient solution for their branding and packaging needs. Our newly introduced Custom Shape Stickers on Rolls offered the perfect answer. These Stickers are an ideal fit for Wilma’s, accommodating custom shapes and high volumes to keep up with the bakery’s expanding operations. Whether it’s branding takeaway boxes or labelling their signature products, Stickers on Rolls offer the practicality of rapid application without sacrificing quality or style.
With a variety of materials, including gloss and uncoated paper, as well as clear and white polypropylene, our versatile range includes options for all kinds of businesses. The food-safe and eye-catching labels that Wilma’s Bakery specified turned out to be the perfect match for their exquisite offerings. Our recyclable cardboard rolls that aligned with the bakery’s commitment to sustainability were another important factor in their choice.
How Stickers on Rolls have helped Wilma’s Bakery
Want to know why Stickers on Rolls have been such a game changer for Wilma’s Bakery? In our exclusive video, the team at Wilma’s shares how these labels have streamlined their workflow, making it easier to package and brand their products on the go. Click below to watch and see how our custom shape stickers help them bring their brand to life while saving time and effort.
In this video, Wilma’s co-founder Gemma shares how the stickers not only help bring their brand to life, but also play an important role in identifying vegan products, and those that contain allergens.
Explore our expanded Stickers range
We’re proud to offer solutions that meet the needs of businesses like Wilma’s Bakery. Whether you’re after high-quality branding options or practical labelling solutions, our new Stickers on Rolls provide a flexible and efficient way to enhance your product presentation.
Interested in seeing how our Stickers can work for your business? Thankfully, ordering Stickers from Solopress is a piece of cake. Explore our full range of Stickers today!
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