Folded Flyers & Leaflets

While the templates we offer are for use in Adobe Illustrator, Photoshop or InDesign, you can still download the PDF template and import it into MS Publisher. Once you’ve created your artwork at the appropriate size and resolution, you can export it as a hi-res PDF and we should be able to use it for print.

You can explore the different styles of Folded Leaflet on offer from Solopress by visiting the product pages for each type. There you’ll find descriptions of the fold types, pictures of finished Leaflets and downloadable design templates that give you a good indication of the position and orientation of the folds and the numbers of pages they yield. We also have a video guide that you can view here.

Both Half Fold and Strip Fold involve folding a single sheet down the centre to create a 4 page document. The difference is that a Half Fold starts with the sheet in the landscape orientation, producing a portrait Leaflet in the regular 1:1.4 ratio.

Strip Fold, on the other hand, starts with the sheet in the portrait orientation to create a much slimmer portrait Leaflet with a ratio of 1:2.8.

A C Fold Leaflet, also known as Roll Fold, is where two parallel folds create a three-panel Folded Leaflet. Each of the outer panels if folded into the centre, creating a six-page Leaflet.

A Map Fold Leaflet is one where a larger sheet is folded into slim portrait panels with alternating vertical creases. The resulting concertina is then folded in half horizontally, reducing the large sheet down to a handy, portable size.

A Roll Fold Flyer is where each fold is parallel and folded in the same direction so that the leaflets folds together as if it were being rolled up. This is a great option for Leaflets that need to hold together well, for example when delivered through a letter box.

Tri-Fold is a generic term for any Folded Leaflet featuring three parallel folds, whether that is Roll Fold, Z-Fold or Gate Fold.

This notation simply means the number of pages. Traditionally, a single p would stand for one page, an pp would denote ‘pages’ in the plural. A simple Half Fold Leaflet would be 4pp — two pages on one side of the sheet and two on the reverse, creating four pages.

You’re free to print whatever content you please on any of the pages of your Folded Leaflet. If you wish to leave one or more blank, please include the blank page in the design you submit, filled with the background colour of your choice.

In theory, a Word document, if converted to a PDF of sufficient size and resolution would be fine to go to print. However, our experience tells us that better results are achieved when artwork is created via dedicated design software.

The Adobe suite of programs (including InDesign, Photoshop and Illustrator) are particularly well suited to this purpose. We offer downloadable templates for each style of Folded Leaflet to use in these programs.

For other design software, you can import our PDF template as a blueprint for your artwork. If you don’t have access to dedicated design software, we recommend using a graphic designer or speaking to our in-house design team ahead of attempting a design in MS Word.